In the fiercely competitive landscape of managed services, one of Hamina's Managed Service Provider (MSP) customers realized that complex, outdated Wi-Fi design methods were choking their growth. By adopting Hamina’s intuitive wireless design platform, they dramatically streamlined their processes, transforming their Wi-Fi offering from a technical bottleneck into a powerful revenue engine. This transformation led to an extraordinary 300% increase in Wi-Fi services and hardware revenue.
By moving from traditional Wi-Fi planning software to Hamina’s innovative, collaborative platform, the MSP was able to:
- Slash the Wi-Fi design cycle from days down to hours, with 85-95% design time reduction
- Eliminate prohibitive upfront design fees, offering strategic free pre-sales consultations
- Secure a remarkable 100% win rate on all Wi-Fi-related RFPs
- Efficiently scale operations with a single, dedicated Solutions Architect focused exclusively on wireless projects
The Challenge
When traditional Wi-Fi kills opportunities
For MSPs, advanced Wi-Fi design expertise can simultaneously be their greatest strength and their most significant obstacle. Using complex legacy design software introduces several business-critical friction points.
Time investment barriers
- Each design requires days of intensive engineering work
- Reports were manually created using Word documents and variables, leading to inconsistencies and delays
- Static heatmap visualisations require painstaking recalculations for each design iteration
- No capacity for real-time visualisation means lost opportunities to engage clients interactively
Revenue impact
- Mandatory up-front design fees can add up to thousands and became a significant barrier
- Sales teams avoid discussing Wi-Fi due to difficult conversations around upfront costs
- Prospects regularly abandon discussions due to prohibitive design fees
- Opportunities can be lost as customers shy away from early-stage commitments
Resource constraints
- Multiple dedicated engineers are needed exclusively for Wi-Fi design tasks
- Limited capacity severely restricts the ability to run simultaneous projects
- Inaccurate "t-shirt sizing" (S/M/L) estimates diminish credibility during RFP responses
- Global projects suffer from coordination inefficiencies and inconsistent standards. Especially as some work was outsourced
The Solution
Speed meets intelligence
When the MSP adopted Hamina and brought on board a single, dedicated Solutions Architect, they didn’t just improve their design speed; they revolutionised their entire approach to wireless planning.
After adopting Hamina, projects that previously took days were completed in mere hours. Instant, dynamic online reporting replaced tedious manual Word documents, and the real-time report visualisations enabled rapid adjustments and immediate client feedback. Designs could now be iteratively refined during live client interactions, dramatically enhancing client trust and satisfaction.
The game-changer: free pre-sales design
Removing upfront design fees was transformative, allowing the MSP to dramatically increase customer engagement by eliminating the financial barrier to entry while interacting with prospects at the earliest planning stages, gaining a competitive edge over traditional fee-based approaches. This strategic shift enabled the organization to establish trust by demonstrating immediate value, fostering stronger client relationships that transcend typical vendor-customer dynamics and position the MSP as an invested partner in the prospect's success from day one.
The Results
300% revenue growth
The results from transitioning to Hamina and adjusting their design practice were immediate and striking.
Wi-Fi services and hardware revenues soared by an extraordinary 300%+, driven by the strategic elimination of upfront design fees that led to higher overall profitability and substantially increased average project values through precise design and accurate project scoping. This revenue acceleration was accompanied by significant growth in customer acquisition rates and improved NPS scores, proving increased customer satisfaction.
Operationally, the transformation was equally remarkable, with a single Solutions Architect delivering productivity that exceeded multiple traditional engineers while reducing Wi-Fi design time by an impressive 85-95% and achieving a perfect 100% win rate on all Wi-Fi-related RFPs.
The integrated API tools enabled seamless global management of multi-site projects, creating operational excellence that attracted top-tier clients across diverse sectors including stadiums, financial institutions, global banking enterprises, and creative agencies.
Revenue acceleration
- Wi-Fi services and hardware revenues soared by 300%+
- Higher overall profitability
- Average project value increased
- Significant growth in customer acquisition rates for Wi-Fi services
- Improved NPS scores
Operational excellence
- Single Solutions Architect delivered productivity exceeding previous traditional engineers
- Wi-Fi design time was reduced by 85-95%
- Achieved a perfect 100% win rate on all Wi-Fi-related RFPs
- Integrated API tools enabled seamless global management of multi-site projects
Customer portfolio expansion
- Stadiums requiring comprehensive, complex deployments
- Financial institutions prioritizing secure, reliable Wi-Fi
- Global banking enterprises managing multiple sites
- Creative agencies seeking innovative, cutting-edge solutions
The ROI Story
Not only bottom-line savings, but top-line growth
Priced at just $980-$1,560 annually—comparable to the cost of a single enterprise-grade access point—Hamina delivers outstanding value through both immediate cost avoidance and sustained revenue generation.
The platform eliminates unnecessary hardware purchases while avoiding costly deployment errors and post-installation corrections, significantly reducing the need for expensive site revisits and cabling changes that can derail project profitability and timelines.
Beyond cost savings, Hamina transforms revenue potential by enabling no-risk pre-sales engagements that boost conversion rates, dramatically increasing project throughput and capacity while improving competitive win rates and market positioning. This comprehensive approach expands market reach through more competitive pricing and faster service delivery, creating a multiplier effect that turns a modest software investment into substantial business transformation with measurable returns that far exceed the initial cost within the first few successful projects.
Essential takeaways for MSP transformation
- Speed = Revenue
In Wi-Fi design, reducing time-to-design from days to hours transforms your business model. - Free Pre-Sales Wins Deals
Removing upfront barriers opens doors that were previously closed and drives deeper customer engagement - Precision Builds Trust
Accurate, transparent AP calculations outperform rough estimates every time - Live Design Sells
Real-time, interactive visualisations during client meetings creates "wow" moments - One Expert, Amplified Impact
The right tools dramatically elevate individual productivity.
Implementation success factors
Successfully implementing Hamina as your pre-sales design tool requires both tactical execution and strategic organizational alignment. While the technical deployment of Hamina delivers immediate operational benefits—instantly reducing project design timelines, improving customer engagement, and enhancing RFP response quality and precision—the deeper transformation lies in how your organization approaches pre-sales relationships with clients. This implementation represents more than adopting new software; it signals a fundamental shift toward value-driven customer interactions that position your team as trusted advisors rather than reactive proposal writers.
Cultural shifts required:
- Embrace value-first pre-sales
- Invest strategically in Solutions Architect roles
- Demonstrate immediate customer value
- Prioritize a client-centric experience
Conclusion
The remarkable journey of this MSP highlights how choosing the right technological partner can fundamentally reshape your business trajectory. Their substantial growth wasn't a matter of chance; it resulted from a clear commitment to innovation, frictionless execution, and a relentless focus on customer value.
For MSPs ready to redefine their wireless offerings, the takeaway is clear: Your choice of planning tools doesn't merely enhance operational efficiency, it directly defines your potential for growth.
Ready to write your own success story?
Contact our team at sales@hamina.com to discover how Hamina can transform your Wi-Fi services. In today's rapidly evolving marketplace, the question isn't whether to modernise your Wi-Fi planning processes, it's whether you'll lead the change or follow behind it.
